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In December 2015, three months after the release of her third major-label studio album Honeymoon, Del Rey opened up about writing her next record in an interview with NME magazine, saying "I do have early thoughts about what I’d like to do with [the next album]. My label, Interscope, is pretty flexible and open to my records coming out at any time, so I don’t have that pressure. I’m just happy to be able to keep on making music I can stand behind. That’s enough for me."
In January 2017, the song "Love" was registered under the title "Young In Love" to the Harry Fox Agency. The title of the track had been long speculated previous to this due to leaks of information on social media by fans. The track leaked in full on February 17, 2017 before any official announcement from Del Rey or her team had been made regarding the song or the upcoming album. The next day, February 18, the song was rush released onto all music services worldwide, as the first single from the record. The second single "Lust for Life" (feat. The Weeknd) was officially released on April 19, 2017.
On March 29, 2017, Del Rey confirmed the album's title - Lust for Life - by uploading an album trailer to all of her social media accounts. It is confirmed that the album will include guest featured artists, including The Weeknd, Sean Lennon, Stevie Nicks, A$AP Rocky, and Playboi Carti. About the album, Del Rey stated "I made my first 4 albums for me, but this one is for my fans and about where I hope we are all headed."
In an interview with BBC Radio 1 on May 27, 2017, Del Rey confirmed that the album will have 18 songs in total. Making it her longest studio album to date. During the months leading up to the album's release, Del Rey began teasing tracks from the album through her Instagram profile by posting various short videos of herself singing or listening to new songs.
For the production of the album, Del Rey collaborated with previous producers Rick Nowels and Emile Haynie, both of who worked on "Love" alongside Benny Blanco. On November 4, 2015, long-time collaborator Justin Parker posted an Instagram photo of himself and Del Rey in a studio together, hinting towards potential involvement in new music. One song, "Wild One", written by Del Rey and Parker had been registered earlier in the year, although it is unknown if it will be featured on the album.
Sound and writingEdit
On February 15, 2016, Billboard posted a short video interview with Del Rey on the Pre-GRAMMY Gala Red carpet opening up about the new record's sound. Del Rey explained, that while the album would be in a different direction to her previous record Honeymoon, "it's kinda in the same aesthetic" and "[the fourth major-label studio album] has more to do with just like... I don't know... a clarity of inner dialogue that I feel is coming through better." During a livestream on February 20, 2017, Del Rey described the aesthetic of the album as "retro sensibility with a futuristic flair", and on February 24, Del Rey opened up more about writing the record in an interview with Jo Whiley from BBC Radio 2, and she said:
"I've been writing for the last fifteen months and I guess I started out thinking that the whole record was gonna have sort of a 50s/60s feeling, with some kind Shangri-Las and early Joan Baez influences, but I don't know as the climate kept on getting more heated politically, I found lyrically everything was just directed towards that. Because of that the sound just got really updated and I felt like it was more wanting to talk to the younger side of the audience that I have. I guess it's a little more socially aware. It has kind of a global feeling."
During an interview with BBC Radio 1 on May 27, 2017, Del Rey described the sound of the record by saying it 'jumps around a lot' and that "It mixes a more acoustic sound to a heavier beatsy darker sound that's similar to Born to Die".
Del Rey revealed the official album artwork for Lust for Life on April 11, 2017, through social media. The artwork was designed by Mat Maitland and Markus Bagå of Big Active. It was photographed with Kodak Porta 800 film, by Del Rey’s sister, Chuck Grant, with styling by Johnny Blueeyes, hair by Anna Cofone, and makeup by Pamela Cochrane. The cover depicts Del Rey smiling, while wearing a white dress that is paired with white daisies in her hair; this is the same look from the "Love" music video. Behind Del Rey is a teal colored truck, which is also featured in the "Love" music video. The "Lana Del Rey" logo used on the cover is Del Rey's original logo (with some retouches) that she commonly used before the release of her major-label debut album, Born to Die.
Release and promotionEdit
The lead single, "Love" was officially released worldwide on February 18, 2017. Two days afterwards, on February 20, the official music video was released. The second single, "Lust for Life", featuring The Weeknd, was officially released on April 19, 2017.
On March 29, 2017, Del Rey released a special album trailer on her official VEVO channel on YouTube and revealed the name of the record. The video features black and white scenes of Del Rey with a monologue of her discussing the album. It was directed by Clark Jackson, who also produced the "Love" music video. In an interview with the director, he stated that Del Rey recorded the entire monologue herself on her phone and the 'Hollywood' sign was completely hand made out of papier-mâché, foam, and chicken wire. On the concept of the video, he said: "We wanted to play with the idea of old 16mm instructional videos mixed in with ’50s and ’60s era sci-fi shows." The video also teases various mysterious symbols that will "become more clear as songs and the rest of the album are released."
Lust for Life monologueEdit
The album was originally scheduled for release on May 26, 2017, according to numerous music websites including Metacritic and Music Week, but it is was later rescheduled to July 21, 2017, so that Del Rey could "add songs and special collaborations", according to Ben Mawson. Paris Match magazine first revealed that the album would be out on July 21, and on May 24, Del Rey herself confirmed the date on Twitter.
During the months prior to the album's release, Del Rey performed at various music festivals in Europe and North America including the South by Southwest music festival in Austin, Texas, on March 17, the KROQ Weenie Roast in Carson, California, on May 20, and BBC Radio 1's Big Weekend in Hull, United Kingdom, on May 27. During these appearances she performed select songs from the album live for the first time. Del Rey is also scheduled to perform at more music festivals in July and August of 2017 to further promote the album once it has been released.
The first single serving as the lead single from the record, "Love", was officially released worldwide on February 18, 2017, shortly after being leaked online. The single was met with extremely positive reactions and charted in the top 10 on iTunes in many countries. The official music video was released on February 20.
The second single is the title track from the album, "Lust for Life", featuring the The Weeknd. It was premiered on BBC Radio 1 on April 19, 2017, and simultaneously released worldwide. It too was met with extremely positive reactions, and like "Love", charted in the top 10 on iTunes in many countries.
The album's first promotional single, "Coachella - Woodstock In My Mind", was first announced on the Arabic streaming service, Anghami, on May 13, 2017 and it was officially released on May 15, 2017.
The album's third official single is titled "Summer Bummer". It features American rappers A$AP Rocky and Playboi Carti and it is expected to be released on June 29, 2017. The song was first teased when Del Rey shared a video of herself listening to it on June 2, 2017.
Confirmed songs Edit
The following list of songs are confirmed to be featured on the album, which has 18 songs in total.
- "13 Beaches"
- "Beautiful People, Beautiful Problems" (feat. Stevie Nicks)
- "Coachella - Woodstock In My Mind"
- "God Bless America"
- "Lust for Life" (feat. The Weeknd)
- "Summer Bummer" (feat. A$AP Rocky & Playboi Carti)
- "Tomorrow Never Came" (feat. Sean Lennon)
- "When the World Was At War We Kept Dancing"
- "White Mustang"
The following list of songs may be featured on the album, but have not been officially confirmed by Del Rey or her representatives.